Online Business Inspiration to Effective Writing

Whose online business do you admire most and why?

It’s another question from Natalie, The Suitcase Entrepreneur’s Blog Challenge and I think it may be the hardest question for me to answer.

There are so many great online businesses out there online, and it’s hard to narrow it down to just one totally awesome entrepreneur.

But, since I am a VA/OBM I thought it appropriate to pick another really great service provider to model after.  So I’m going to choose Erin Blaskie. She provides digital coaching, branding and services to online businesses, which is something I don’t offer but I really admire her style, website, newsletters and all content she provides to her audience.

When I read her newsletters, copy on the website or resources, I really want to invest in her because she has great writing skills, something I am working on. I imagine she’s been in business or several years, so she’s been able to:

  • Figure out what works best for her business
  • How to capture her ideal clients
  • Genuinely help other businesses out there with their online presence

So practicing my writing skills through blogging frequently, testing my ideas through social media and the determining how to approach my audience will be huge in mastering my copy writing skills. I will then be able to attract more ideal clients, grow my business and proficiently help others with running successful online businesses from delegation.


Other notable mentions off the top of my head:

  • Natalie Sisson @ The Suitcase Entrepreneur
  • Sandi Krakowski @ A Real CHange
  • Stacy Boegem @ Happiness Agenda
  • Jessica @ Write Ahead

I’d love to here your best tips in developing better copy. Comment below and share with the world how you mastered your writing skills.

Online Business Inspiration to Effective Writing

5 thoughts on “Online Business Inspiration to Effective Writing

  1. It’s great to look up to people who are one step (or several steps) ahead of us. I have learned so much from so many mentors whom I’ve never “met.” For me, my copy improved as I hand-copied letters, emails, etc. that were effective. I don’t consider myself to be a great copywriter, but I’ve come a long way from where I was!

    1. That’s great Melissa. I try to absorb everything I can when I’m reading newsletters, blogs and various online content from great role models in the online world. I feel like they’re just having a normal conversation with the readers, so I’ve been trying to take a different approach with how I write. I’m so use to academic writing, that I feel I’ve lost my spark :(

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